Germany's Puma & Coperni redefine fashion & speed with new collection

The collection is highlighted by items like the Speedsuit, Bodysuit, Speed Dress, and Tights. Fluid lines and sleek cuts define the dynamic designs, which are fed from Coperni’s love of futurism. The range’s Football Jersey features subtle Coperni and PUMA logos on the chest. Running through the collection, innovative touches like jacquard mesh and tactile heat-transfer accents feature alongside French flag detailing, acknowledging Coperni’s heritage. Tones like white, black, and vibrant yellow build on the color schemes introduced with the first footwear drop. Accessories include a signature Coperni handbag in two sizes: the Medium Bag and Small Bag, both debossed with chrome foil and branded pull tabs.

PUMA and Coperni also introduce a collaborative version of the Speedcat, a silhouette from the world of F1 racing. The low-profile shoe’s synthetic leather base is overlaid with a structural cage, while 3D-printed logo hits match co-branding on the tongue. Complementing the collection’s apparel, the Speedcat Coperni comes in white and black. 

The visuals for PUMA and Coperni’s inaugural campaign embody themes of time and movement, showing the duality between stillness and motion. Two protagonists start their journey as individuals, forming a symbiosis to illustrate the creative fusion between both brands.

Note: The content of this press release has not been edited by Fibre2Fashion staff.

Fibre2Fashion News Desk (RM)