Prabhkiran Singh

Prabhkiran Singh is the CEO, and Co-founder of brand Bewakoof. An entrepreneur at heart, Prabhkiran started working or planning on his entrepreneurial journey from his college days at IIT Bombay. He started his first business venture in his college days with a lassi cafe, known as khadke gLassi. He launched Bewakoof out of his dorm room with an initial investment of ₹30,000 in his 2nd year of college, 2012. Currently, Bewakoof is one of the largest D2C fashion brands in India.