Cooperate and collaborate for greater good
The world has come to a standstill and Covid-19 wreaks havoc on the textile industry too. Fibre2Fashion spoke to few industry stakeholders about how they are coping with the situation.
We are just hoping that the situation becomes normal again. Because almost every country which is importing garments, is affected by COVID-19. At the same time, we are requesting our buyers to take the orders rather than cancelling or holding them. And we have started making Personal Protective Equipment (PPE) sample which we will show to the people concerned. If they are satisfied with the standard and quality, then we might start producing PPE for doctors, nurses and law enforcement team.
There is not much which can be done to tackle the current challenges. The priority right now is to ensure that our people are taken care of. It's going to be a new world when we reopen and how we do business going forward, will be defined by the space available in the industry and whether it is enough for everyone to maintain their presence.
We are maintaining close communication with the buyers, urging them to work with us to solve the issues by helping each other. We understand the difficulties time has put all of us into, but we also have to cooperate and collaborate. We are not pushing our buyers with any unrealistic demands and we expect them to behave responsibly and do justice to their brand value. I thank the social partners who have also come forward to support us in unprecedented manner. Our government has been extremely supportive and has offered a number of policy supports to buy some breathing space.
The order postponement/cancellation to few extent have given us the opportunity to increase our focus on R&D and innovation and increase our product offerings.
Published on: 13/04/2020
DISCLAIMER: All views and opinions expressed in this column are solely of the interviewee, and they do not reflect in any way the opinion of Fibre2Fashion.com.