Nusli Wadia led Bombay Dyeing and Manufacturing Company has strategised a new move to rejuvenate its retail business. This will be done by outsourcing production, investing Rs 100 crore till 2020, double the number of multi brand outlets to 10,000, while increasing franchise stores from around 250 to 500 and also script a turnaround in fiscal 2018.
A news agency quoted CEO for the retail segment Nagesh Rajanna as saying that they are reinventing and major investments have been lined up and they would also launching 3-4 new products every year.Nusli Wadia led Bombay Dyeing and Manufacturing Company has strategised a new move to rejuvenate its retail business. This will be done by outsourcing production, investing Rs 100 crore till 2020, double the number of multi brand outlets to 10,000, while increasing franchise stores from around 250 to 500 and also script a turnaround in fiscal 2018.#
According to Rajanna, these measures would help the textile retail segment more than treble its sales to Rs 1,000 crore by fiscal 2020 as against Rs 305 crore in the prior fiscal.
"The retail business of Bombay Dyeing will make up for 33 per cent of revenue of overall sales by 2020 as against 17 per cent currently,” Rajanna informed. (AR)
Fibre2Fashion News Desk – India
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