News Flash

Japanese brand ASICS unveils new sneaker for optimal urban comfort

25 Jun '24

1 min read

Pic: ASICS

Insights

ASICS SportStyle introduces the GEL-QUANTUM 360 VIII, designed for active lifestyles and urban exploration.
It combines 5D print details inspired by natural elements with cutting-edge DIVISION SPACE and FF BLAST BIO cushioning.
These technologies not only enhance comfort but also reduce the shoe's weight and increase sustainability with a minimum of 20 per cent.

Today, ASICS SportStyle announces the launch of the GEL-QUANTUM 360 VIII sneaker. This shoe’s design is meant to help support advanced comfort for active lifestyles and exploring urban environments. The design inspiration for this project stems from super-natural forms and interlocking structures.

For the upper construction, the shoe features 5D print details that resemble ergonomic shapes from elements found in nature. These details add a greater amount of depth to give the design a more layered aesthetic.

The sneaker’s midsole structure was formed with new technologies, like DIVISION SPACE cushioning. This cushioning technology is meant to lighten the shoe’s overall weight while providing more impact absorption underfoot. This feature is also met with FF BLAST BIO cushioning, which includes at least 20% biomass to help reduce waste and promote better durability.