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German sportswear maker Adidas uses 96% recycled polyester in products

24 Apr '23

2 min read

Pic: Adidas

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Adidas has revealed that 96 per cent of all polyester used in its products is now made from recycled materials.
Last year, more than 90 per cent of the polyester used in Adidas products was recycled.
Adidas plans to continue expanding its focus beyond recycled polyester by changing materials, rethinking processes, and reducing its carbon footprint.

Adidas has announced that 96 per cent of all polyester used in its products is now made from recycled materials. Last year it announced that in 2021, more than 90 per cent of the polyester used in Adidas products was recycled, which—if it had been virgin polyester—would have accounted for 390 thousand metric tons of CO2e—the equivalent to the greenhouse gas emissions generated to provide power to 50 thousand homes in the US.

The achievement of the ambition that Adidas first set in 2017—to replace all virgin polyester with recycled wherever possible by the end of 2024—is on track to be achieved earlier than expected, the company said in a media release.

To accompany the announcement, Adidas has created a short film about its new ‘PB’, featuring athlete Jazmin Sawyers. The film highlights the sports brand’s pride in making progress, and its determination to push further.

Viviane Gut, senior director of sustainability at Adidas, said: “At Adidas, we constantly strive to take innovation to the next level, and we are proud of the substantial steps we are taking in the right direction. In 2017 Adidas made a commitment to replace virgin polyester with recycled wherever possible by 2024, and we know that it is important that we continue to share our progress and deliver against that commitment.”

Adidas will continue to expand its focus beyond recycled polyester by focusing on three main areas changing materials by testing and scaling new raw materials; rethinking entire processes to design products that have a circular end-of-life solution; and reducing its carbon footprint, the release added.

Fibre2Fashion News Desk (KD)

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