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Germany's Adidas TERREX & National Geographic launch hiking collection

01 Feb '24
16 min read
Pic: Adidas
Pic: Adidas

Insights

  • Adidas TERREX and National Geographic unveil a 32-piece collection celebrating rainforest conservation.
  • The collaboration features waterproof and wind-resistant jackets, breathable tees, and stylish pants and skirts.
  • Inspired by National Geographic's dedication to nature, the collection showcases rainforest hues through images captured by the National Geographic.

Adidas TERREX and National Geographic collaborate once again to launch an eye-catching collection that pays homage to the rainforest supporting National Geographic efforts to further education around rainforest awareness and conservation.

Nadia Svensson, senior product director BU Outdoor said: “Being in nature is meditative and not many places captivate this emotion better than the rainforest. In this third chapter in our multi-season collaboration, we are inspired by National Geographic’s focus on nature and conservation, as the stunning, captivating hues of the rainforest are displayed in fresh ways across this 32-piece collection.”

Throughout the collection, images captured by National Geographic photographers are interpreted in different ways on different products, taken through different hues and applied in various ways on garments across the range.

These include:

ADIDAS TERREX | NATIONAL GEOGRAPHIC RAIN.RDY JACKET – Crafted from advanced waterproofing materials and construction, adidas RAIN.RDY products keep the water out. The jacket also features easily-accessible pockets, a stowaway hood and elongated sleeves with hook-and-loop — allowing adventure-seekers to push their limits in comfort and style.

ADIDAS TERREX | NATIONAL GEOGRAPHIC WINDSTOPPER JACKET - Made from GORE-TEX WINDSTOPPER, this WIND.RDY jacket is wind-resistant and water-repellent, providing added breathability for comfortably enjoying the outdoors.

ADIDAS TERREX | NATIONAL GEOGRAPHIC WINDBREAKER - Using advanced materials, adidas WIND.RDY is designed to resist the wind and provide optimised breathability hikers can feel protected and comfortable.

ADIDAS TERREX | NATIONAL GEOGRAPHIC GRAPHIC LONG SLEEVE / SHORT SLEEVE TEE – The long sleeve tee combines technical materials with style beyond the mountain, including Aeroready material that wicks sweat to keep dry and comfortable.

ADIDAS TERREX | NATIONAL GEOGRAPHIC PANTS - Marry style and functionality by combining outdoor-informed design and street-informed style together, complemented by Durable Water Repellent (DWR) material to stay dry and comfortable.

ADIDAS TERREX | NATIONAL GEOGRAPHIC SKIRT - Made in adidas' wind and water-resistant WIND.RDY fabric, this skort is for adventures on or off the trail. This skirt helps to build confidence for more secure and comfortable exploration.

The theme of this season’s drop was inspired by National Geographic’s seasonal focus on educating people around rainforest awareness and conservation.

The collection will be available from 1st February 2024 on adidas website on the adidas app and in selected retail stores.

Note: The content of this press release has not been edited by Fibre2Fashion staff.

Fibre2Fashion News Desk (HU)

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