Raymond Apparel appoints Nirvik Singh as new chairman

Singh is a 27-year marketing and communication industry veteran and is currently the chairman & CEO, Asia Pacific, Middle East, and Africa of Grey Group Asia-Pacific. He began his career with Lipton India, a Unilever company, and became the head of Grey Group India at the age of 33.

“I have always believed in setting the highest standard of governance and have always advocated to run the business professionally. I am delighted that Nirvik Singh has been appointed as the non-executive chairman of Raymond Apparel and I am sure that the company will benefit tremendously under his able leadership. I also welcome Anshu Sarin and Gautam Trivedi as new board members of Raymond Apparel Limited,” said Gautam Hari Singhania, chairman & managing director, Raymond Ltd.

Operating in the space of branded apparel, Raymond Apparel continues to grow its market share and offer the full wardrobe solution to the discerning consumer with its ready-to-wear power brands such as Park Avenue, Color Plus, Parx and Raymond Ready to Wear. With a focus on product innovations and go to market strategy, Raymond Apparel will utilise the immense experience and relevant skill sets of the new members on the board.

Raymond Apparel continues to expand its retail footprint with high focus on MBO channel penetration, enhancing in-house retail experience and omni-channel growth strategy along with strengthening the consumer engagement programmes across platforms. Having registered the growth of 15 per cent during the last quarter over the previous year, Raymond Apparel is poised to achieve a strong growth with the infusion of industry veterans in the forthcoming quarters. (PC)

Fibre2Fashion News Desk – India