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UK retailer ASOS expands footwear range with renowned VEJA collection

23 Aug '24
1 min read
UK retailer ASOS expands footwear range with renowned VEJA collection
Pic: ASOS

Insights

  • VEJA has launched on ASOS, offering over 115 footwear styles, including iconic designs like The Campo, V90, Volley, and V10, across menswear and womenswear in the UK and other countries.
  • The VEJA x Make My Lemonade limited edition collection will also be available.
  • ASOS aims to enhance its premium brand offering with VEJA's minimalist and crafted designs.
Renowned French footwear brand, VEJA launches on ASOS, the destination for fashion-loving 20-somethings.

Featuring iconic designs such as The Campo, V90, Volley, and V10, the collection comprises over 115 styles across both menswear and womenswear, available across the UK and Europe, Middle East, and Africa. From September, the VEJA x Make My Lemonade limited edition collection will also be available on ASOS.

Shazmeen Malik, Partner Brands Director at ASOS, said: “With its minimalist aesthetic and careful craftsmanship, VEJA is a brand we’ve coveted for a long time. Through our renowned ASOS styling, this is another step towards enhancing our premium brand offering and reinforcing ASOS as a leading footwear destination for our fashion-loving customers.”

VEJA said: “We’re thrilled that VEJA will now be available for ASOS customers around the world and styled through ASOS’ unique fashion lens. Whether customers are looking for everyday casual sneakers or chic, versatile options, they’ll find it with VEJA on ASOS.”

The launch ties into ASOS’s strategy to offer customers the best and most relevant product, including a curated assortment from selected partner brands that resonate with fashion lovers across markets.

Note: The content of this press release has not been edited by Fibre2Fashion staff.

Fibre2Fashion News Desk (RM)

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