India’s Patanjali Ayurved, which plans to launch its ‘Patanjali Paridhan’ range of apparel products this year, has started searching for franchisees to open exclusive outlets. Its co-founder Baba Ramdev tweeted recently inviting prospective franchisees with experience in the garments business and owning property in high street, malls or commercial complexes.
Ramdev had earlier said the company will launch products in menswear, womenswear, sportswear, yogawear and kidswear, including denims. It may enter the home textiles, footwear and fashion accessories segments as well, according to a report in a top Indian business daily.India's Patanjali Ayurved, which plans to launch its 'Patanjali Paridhan' range of apparel products this year, has started searching for franchisees to open exclusive outlets. Its co-founder Baba Ramdev tweeted recently inviting prospective franchisees with experience in the garments business and owning property in high street, malls or commercial complexes.#
Apart from exclusive outlets, the company is expected to sell its products at multi-brand outlets and neighbourhood stores. (DS)
Fibre2Fashion News Desk – India