About 3 lakh jobs are likely to be created by e-commerce and logistics firms during this year's festive season in India, according to a report by RedSeer, which said most of these hiring is temporary, done ahead of time to prepare for a surge in orders. However, about 20 per cent of these temporary workers are not let go at the end of festive season, it said.
About 70 per cent of these jobs are expected to be offered by online platforms like Amazon and Flipkart, while the rest will be by logistics players like Ecomm Express, the report noted.About 3 lakh jobs are likely to be created by e-commerce and logistics firms during this year's festive season in India, according to a report by RedSeer, which said most of these hiring is temporary, done ahead of time to prepare for a surge in orders. However, about 20 per cent of these temporary workers are not let go at the end of festive season, it said#
Three-fifths of these roles are expected to be in logistics functions, while the rest may come up in warehousing (20 per cent) and customer service (20 per cent) functions, it said.
RedSeer said the daily average e-commerce shipments during the festive season is expected to see a jump of 1.8 times to 22 million over last year, according to Indian media reports.
"We expect the total shipments during festive sales for the first event to grow 60 per cent y-o-y (year-on-year) over CY2019 (calendar year) to reach 150 million," the report said.
Fibre2Fashion News Desk (DS)