Myntra recently appointed Harish Narayanan, who headed business-to-business (B2B) marketing for YouTube Asia Pacific, as head of marketing for Myntra Jabong. Narayanan will take over from Mithun Sundar, the head of revenue and marketing now, who will continue to lead the revenue department and will also be responsible for fashion strategy.
Narayanan comes with over 12 years of experience in marketing with expertise in consumer branding and digital marketing strategy, according to a report on a website dedicated to news related to media and advertising.Myntra recently appointed Harish Narayanan, who headed business-to-business (B2B) marketing for YouTube Asia Pacific, as head of marketing for Myntra Jabong. Narayanan will take over from Mithun Sundar, the head of revenue and marketing now, who will continue to lead the revenue department and will also be responsible for fashion strategy.#
Narayanan will report to Amar Nagaram, head, Myntra Jabong. SUndar will also lead analytics, business intelligence and strategic planning and execution as a part of this role. (DS)
Fibre2Fashion News Desk – India