In its E-commerce White Book 2021, the Vietnam E-Commerce and Digital Economy Agency said the country has 49.3 million people shopping on e-commerce platforms—the highest in Southeast Asia. More than 70 per cent of the population have access to the internet and nearly 50 per cent shop online.
The online shopping boom has offered opportunities as well as challenges to the logistics industry, which has to meet the surging demand for order fulfilment and last-mile delivery, he said.
Delivery speed is a major factor affecting customer satisfaction and retention in the fiercely competitive online market, and so online shops that provide quality products and fast delivery gain an advantage.
New consumer trends and the e-commerce boom require express delivery, shipping and forwarding firms to make adjustments to their business models and strategies, say logistics firms.
Many such firms have launched specialised services to meet the demands of various groups of customers and embraced digital transformation to improve service quality and increase customer satisfaction, according to a report in Vietnamese media outlet.
Delivery companies said the traffic infrastructure does not guarantee the desired traffic speed, with the frequent congestion in both cities and on inter-provincial roads making it difficult for them.
Most online sellers require a last-mile delivery solution, and this has stimulated growth, especially for express delivery services, they said.
In the last few years, delivery firms have actively linked up with third parties to offer integrated service packages and solutions to optimise sellers’ operations and better meet customers’ demand.
Fibre2Fashion News Desk (DS)