News Flash

US' Nordstrom & Tom Brady launch new sports apparel brand

01 Feb '22

1 min read

Pic: Nordstrom

US’ Nordstrom has partnered with Brady, the next-gen athletic apparel brand created by American football player, Tom Brady as the only physical retailer for the brand. Brady brings two decades of expertise to deliver pro-sport-level innovation and engineering clothing that has the technicality of a performance brand with the wearability of everyday wear.

The Brady collection is available in four strategically selected stores and online at Nordstrom. These stores include top markets as well as stores that are relevant to Tom Brady and his fan base. In these stores, customers can touch and feel the product in the brand's unique build-out. It includes Nordstrom NYC Flagship in NY, NY; Nordstrom at The Grove in Los Angeles, CA; Nordstrom International Plaza in Tampa, FL; and Nordstrom Natick Mall in Natick, MA, the company said in a press release.

The Brady collection consists of products from TRAIN + LIVE: collections made up of high-performance fabrics built into world-class garments to help customers achieve their training goals and functional performance pieces that are tailored for everyday life. The collection will include outerwear, pants, shirts, sweaters, sweatshirts, T-shirts and more.

Fibre2Fashion News Desk (GK)

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