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China Graduate Fashion Week launches 3D metaverse fashion show

09 Aug '22
2 min read
Pic: Heartdub
Pic: Heartdub

China Graduate Fashion Week joined hands with multinational AI company Heartdub along with other institutions to launch a special 3D fashion show – the East 3D Virtual Fashion Show. The theme of this special show was the ‘Zen of Circulation,’ and it featured various technological and oriental aesthetic elements via clothing and accessories.

Heartdub extended the design of the visual identity of this fashion week, ‘Crystal’, to express the concept of ‘infinite circulation’ through a closed-loop geometric installation and a circular water system, to interpret the profound meaning of the circular aesthetics of the first character ‘Yuan’ in the theme of ‘Metaverse Creativity from the East’, a press release issued by Heartdub said.

The curved structure of the strips was used in the background of the show, combining ‘flower’, ‘wood’, ‘stone’, ‘water’, ‘leaf’, and other elements to express the Zen aesthetics of Chinese culture. In the concept of Zen, individual life and everything in the universe are in harmony and intercommunicating, and the concept of ‘Yuan’ is once again deeply addressed. The combination of the two forms a seamless integration of Chinese culture and the style of the Metaverse.

Complementing the technology scene, ten fully digital pieces of clothing were presented in virtual form with the support of Heartdub. Special crafts such as deconstruction, metal adornment, patchwork, cut-out, interlacing, tiering, ruching, slicing, Penrose diagram, and texture recreation, which originally appeared on the physical objects, were carefully polished in the process of calculating clothing materials, generating high-precision digital fabrics, and accurately restoring digital garments, to build a digital fashion design with reality and virtual and to expand the boundaries of fashion vision and immersion.

The imaginative virtual garments decode a ‘sense of wonder’ for the future, with clean and smooth silhouettes and cultural patterns with rich connotations, breaking the conventional infinite possibilities and increasing the boldness of art. A panoramic view of the new Chinese style, futuristic cyberpunk, pioneering abstraction, and other design styles popular among Generation Z emerged at the show, added the release.

Other institutions that collaborated for the East 3D Virtual Fashion Show included the Beijing Institute of Fashion Technology, Hubei Institute of Fine Arts, Sichuan Fine Arts Institute, Wuhan Textile University, Xi'an Polytechnic University, Zhejiang Sci-Tech University, Zhejiang Sci-Tech University, China Academy of Art, China Women's University, and Dalian Polytechnic University.

Fibre2Fashion News Desk (NB)

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