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Italy's Moncler & Roc Nation launch Jay-Z's exclusive collection

25 Jan '24

1 min read

Pic: Moncler

Insights

Moncler's Genius programme has collaborated with Roc Nation, founded by Jay Z, launching the Moncler x Roc Nation collection.
Designed by Jay-Z, it merges style with NYC culture, featuring modular designs in a reserved colour palette.
Highlights include a dollar-green puffer jacket and reversible styles.
The range spans from wool tees to trackpants.

Italian luxury fashion house Moncler's Genius programme has announced a collaboration with Roc Nation, the entertainment powerhouse founded by American rapper and entrepreneur Jay Z. The Moncler x Roc Nation collection, personally designed by Jay-Z, presents a fusion of style and music, channelling the essence of New York City's vibrant culture.

The collection is conceived as a series of modular elements, reminiscent of record samples that come together to form a harmonious track. It boasts a focused range of iconic shapes and a muted colour palette that includes white, khaki, black, and striking shades of bright orange. Classic forms are reimagined with a distinctive New York City edge, exemplified by a standout dollar-green puffer jacket with an embossed croc print and a waterproof tech pocket on the sleeve.

The collection features reversible styles. This includes a jacket that transitions from a nylon shell to leather and an overshirt that alternates between twill and cozy shearling. The range also includes boxy carded wool tees and a fine stocking stitch sweater, embodying casual luxury. Completing the collection are sweatshirts, hoodies, baseball shorts, trackpants, and workwear-inspired trousers.

The Moncler x Roc Nation collection designed by Jay-Z is available in select Moncler stores and Moncler’s website.

Fibre2Fashion News Desk (DP)

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