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Louis Vuitton unveils women's Prefall Voyager collection in Shanghai

27 Apr '24
2 min read
 Louis Vuitton unveils women's Prefall Voyager collection in Shanghai
Pic: LVMH

Insights

  • Louis Vuitton unveils the women's Prefall 2024 Voyager collection at Shanghai's Long Museum.
  • Nicolas Ghesquière's collaboration with artist Sun Yitian combines past influences with future creativity.
  • The collection showcases vibrant looks with playful animal motifs, contrasting prints, and signature accessories such as the Petite Malle and Twist bags.
Louis Vuitton presented the women’s Prefall 2024 collection at the Long Museum in Shanghai. The silhouettes designed by Nicolas Ghesquière echo his past collections while pointing the way to the Maison’s future with vibrant creativity.

This first Voyager Show set the tone in a collaboration with contemporary artist Sun Yitian. Her colourful bestiary of playful animals came to life on free-flowing looks. Proclaiming complete freedom of tone and form, the wardrobe was full of contrasts, with short paired against long, or floral prints alternating with stripes and checks. Exuberant colours and playful whimsy celebrated the stylistic energy of the young Chinese artist, LVMH said in a press release.

Accessories punctuated the narrative, recounting the saga of founder Louis Vuitton and his innovative trunk-making savoir-faire. The Petite Malle, Twist, OnTheGo, Diane, Loop, Side Trunk, Atlantis, Noé, Cannes, Camera Box and other signature accessories complemented the looks. The Capucine and Dauphine bags embarked on new chapters and reappeared in soft-sided versions. The Slim Trunk made a much-remarked debut in the collection of iconic Louis Vuitton bags, each bearing witness to a continually reinvented heritage. 

Founded by husband-and-wife collectors Wang Wei and Liu Yigqian, the Long Museum is China’s largest private museum, home to one of the country’s finest collections of traditional, modern and contemporary Chinese art, the ‘red classics’, as well as contemporary works from Asia and Europe. The museum’s pristine minimalist architecture provided a stunning setting for Nicolas Guesquière’s vision of the Louis Vuitton woman.

Fibre2Fashion News Desk (RR)

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