Whispering Smith, Britain’s biggest fast-fashion wholesale importer and supplier, recently reported a sharp rise in its made-to-order (MTO) service, designed to help ambitious young fashion designers and start-up brands get off the ground. Demand for its unique in-house MTO design, production and distribution services rose by over 1,600 per cent in the past 12 months.
The Manchester based group, which supplies to high street and e-commerce brands, including ASOS, New Look, Zalando and Footasylum, said in the past six months alone, it has worked with over 1,100 start-up brands, as well as established labels looking to adapt to the new post-COVID retail landscape and Brexit, it said in a press release.Whispering Smith, Britain's biggest fast-fashion wholesale importer and supplier, recently reported a sharp rise in its made-to-order (MTO) service, designed to help ambitious young fashion designers and start-up brands get off the ground. Demand for its unique in-house MTO design, production and distribution services rose by over 1,600 per cent in the past.#
The company also offers thousands of on-trend, affordable white label designs, which can be rebranded with its customers’ own labels.
MTO provides a 360-degree service to fashion labels of all sizes, capable of overseeing every aspect of the brand journey—from design, branding and merchandising, sourcing, manufacturing, importing, distribution and sales.
Fibre2Fashion News Desk (DS)
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