Interviews
Austin, TX, Nov. 13, 2024 (GLOBE NEWSWIRE) Digital Brands Group, Inc. (“DBG”) (NASDAQ: DBGI), a curated collection of luxury lifestyle brands, today announces that it entered into a marketing partnership on October 21, 2024, with VAYNERCOMMERCE. VAYNERCOMMERCE is a full service digital growth agency created by Gary Vaynerchuk, also known as GARYVEE. VAYNERCOMMERCE’s services aim to help digital companies scale their online presence and revenues.
This partnership has already led to a 34% increase in daily digital revenues and a 7% increase in average order volume during the 17 day period (October 22nd, 2024 to November 7th, 2024) after VAYNERCOMMERCE began providing DBG with digital marketing services versus the prior 30 day period from September 22nd to October 21st.
We believe these results reinforce the positive value of our partnership with VAYNERCOMMERCE. We intend to add the agency’s email and SMS campaign services starting this week.
“We made the decision to outsource digital marketing services to VAYNERCOMMERCE based on their reputation in the industry. We felt that we could benefit from an outside performance driven marketing solution team that can focus its efforts on improving our marketing campaigns. We have just begun this journey with them and are already experiencing an increase in our results,” said Hil Davis, Chief Executive Officer of Digital Brands Group.
About Digital Brands Group
We offer a wide variety of apparel through numerous brands on a both direct-to-consumer and wholesale basis. We have created a business model derived from our founding as a digitally native-first vertical brand. We focus on owning the customer's "closet share" by leveraging their data and purchase history to create personalized targeted content and looks for that specific customer cohort.
