Ikea and British fashion designer Zandra Rhodes have launched Karismatisk, a collection of home textiles. The collection includes 26 statement-making pieces of vibrant colours. The collection will be available at Ikea stores globally from September 2021. Ikea is a Swedish firm that makes ready-to-assemble furniture, kitchen appliances, and home accessories.
Famous for her fearless prints and vibrant colours, Zandra Rhodes has been a revolutionary force in the fashion and textile worlds for over five decades. Inspired by Rhodes and her fearless approach to life and style, the Ikea team set out to explore together the power of colours and patterns to add character and charisma to the home. The exploration led to a deeper understanding of prints and colours as powerful expressions of personality, talent, local culture, as well as their psychological effects on people and spaces, Ikea said in a press release.Ikea and British fashion designer Zandra Rhodes have launched Karismatisk, a collection of home textiles. The collection includes 26 statement-making pieces of vibrant colours. The collection will be available at Ikea stores globally from September 2021. Ikea is a Swedish firm that makes ready-to-assemble furniture, kitchen appliances, and home accessories.#
Following Rhodes’ lead, the collection is loud and proud and statement-making. The new collection calls to channel Rhode’s confidence and charisma into your home and to be proud to show your personality in your space. Karismatisk is all about having fun with home furnishings and letting an optimistic outlook shine in our spaces. You can mix and match cushions, rugs, and textiles, put vases together or separately, or add a sparkle of colour or go full pattern.
Together with Rhodes, Ikea used the five dimensions of democratic design, form, function, quality, and sustainability at an affordable price, to create playful solutions to everyday needs at affordable prices. Although Rhodes is passionate about flamboyant prints and colours, her designs are always practical. Wherever possible, recycled materials are used in the collection, with a focus on less is more, according to Ikea.
“The Ikea team really gets the Rhodes aesthetic, and because of this we just bounce off one another. The design process has been organic and genuine, and this is seen throughout the whole collection. It’s been a wonderful adventure,” Rhodes said.
Fibre2Fashion News Desk (GK)
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