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Lenzing achieves highest Hot Button in Canopy rankings

09 Nov '20
3 min read
Pic: Lenzing Group
Pic: Lenzing Group

The Lenzing Group has scored a total of 30.5 points and received a leading dark green shirt, the highest Hot Button ranking category. Lenzing once again convinced the non-profit organization Canopy with its innovative vision with regard to circular economy and Refibra technology as well as its active contribution towards preserving biodiversity.
 
In this widely recognised ranking, Canopy grades the world’s 31 largest producers of wood-based fibres with respect to their sustainable wood and pulp sourcing, their efforts with regard to using alternative non-wood feedstock and their achievements for lasting conservation in critical forests around the globe.
 
“We are very proud to be leading the industry with regard to responsible wood and pulp sourcing. Innovation as well as transparency and sustainable raw material sourcing are part and parcel of our sustainability strategy which covers the whole value chain, from raw material to the final product,” Stefan Doboczky, chief executive officer at Lenzing, said in a press release.
 
Leading in sustainable sourcing with a decade-long clean record Wood and pulp are the most important raw materials for Lenzing’s sustainable production of cellulosic fibres. The Lenzing Group is particularly proud of its decade-long clean record of sustainable wood sourcing, evidenced by its long-standing credible commitment to wood certification, which Lenzing pioneered already in the 1990s.
 
Lenzing’s commercial wood sources are 100 per cent either certified by FSC1 or PEFC2, or controlled in line with FSC standards. In addition, Lenzing has successfully completed the second Canopy verification audit.
 
For its latest investment in a pulp mill in Brazil, Lenzing actively collaborates with Canopy to ensure that the wood sourcing is in line with sustainable practices. The plantation is fully compliant with Lenzing’s wood and pulp sourcing policy. The plant will be among the highest productive and energy-efficient facilities in the world and will feed the 40 percent excess bioelectricity generated on site as “green energy” into the public grid.
 
As a long-standing player in the industry, Lenzing has undertaken extensive research into many different alternative non-wood cellulose sources such as annual plants, like hemp, straw, and bamboo. Until now, textile waste has turned out to be the most promising alternative feedstock for scaled commercial use. Lenzing’s lyocell fibre produced with the breakthrough Refibra technology (Eco Cycle technology for nonwoven applications) uses textile waste as part of the feedstock and is an important step towards a circular economy. 
 
It is Lenzing’s vision to make textile waste recycling a common standard process like paper recycling and to offer fibres produced with Refibra technology with up to 50 per cent recycled content from post-consumer waste by 2024.

Fibre2Fashion News Desk (JL)

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