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NRF to host 1st Asia Pacific edition of Retail's Big Show in Singapore

17 Jan '23
3 min read
Pic: NRF
Pic: NRF

The National Retail Federation (NRF) and Paris-based event organiser Comexposium have announced that Retail’s Big Show will expand to Asia Pacific beginning in 2024 with a new annual conference and exhibition that is expected to draw thousands of retailers and business partners from across the region. The inaugural NRF 2024: Retail’s Big Show Asia Pacific will be held from June 11–13, 2024, at the Sands Expo and Convention Centre in Singapore, six months after NRF 2024: Retail’s Big Show in New York City.

This Asia Pacific version of Retail’s Big Show aims to integrate regional leaders across the retail industry to collaborate at a Pan Asia Pacific level. The mega event unites Asia Pacific’s retail ecosystem under one roof, providing industry-leading content and a platform to attract quality audiences from across the region, according to a press release by the NRF.

“NRF is proud to expand the footprint of Retail’s Big Show by bringing all the power and reach of our New York show to Asia Pacific, one of the world’s fastest growing markets with limitless opportunities in retail,” said NRF president and CEO Matthew Shay. “With offices in more than 20 countries around the world and ownership by the Paris Region Chamber of Commerce and Industry, Comexposium has extensive experience partnering with industry trade groups and an in-depth understanding of their role and convening power. Together with Comexposium’s expertise in global trade shows spanning Europe, the Middle East, Asia and Asia Pacific, and the US, NRF is prepared to make the Big Show even bigger.”

“Singapore provides an accessible and vibrant gateway to the Southeast Asia region with a significant presence from international and regional trade sellers and visitors from across the retail industry,” said Comexposium Asia Pacific CEO Elaine Chia. “Echoing NRF’s Big Show in New York, Retail’s Big Show Asia Pacific will provide premier programming with the latest industry innovations and insights. Retail’s Big Show Asia Pacific is expected to grow into one of Asia’s leading trade shows with the support of the Singapore Tourism Board and NRF’s recognised expertise in retail, and the strength of Comexposium’s network with the international retail communities.”

Southeast Asia is home to more than 655 million people with a consumer market of $3 trillion and average gross domestic product growth of around 5 per cent among Association of Southeast Asian Nations member countries. By 2050, the region is expected to be the fourth-largest market in the world, with rapidly growing disposable income and high digital adoption. Retail sales across Southeast Asia, Australia, and New Zealand are projected at $1.54 trillion in 2022 and expected to reach $1.77 trillion by 2025.

Singapore’s central location and its long-established status as a business centre for the region provides an optimal stage for NRF to launch its inaugural Asia Pacific edition of Retail’s Big Show, added the release.

“Strategically located at the crossroads of East-West trade and a gateway to emerging Asian markets, Singapore’s unique location makes us a leading destination for international business events. Our pro-enterprise environment and focus on innovation also provide an optimal setting for global retail businesses to leverage growth opportunities in the region. STB is proud to support Retail’s Big Show Asia Pacific debut, and we look forward to welcoming international retailer delegates to Singapore in 2024,” said Poh Chi Chuan, executive director for exhibitions and conferences, Singapore Tourism Board (STB).

Retail’s Big Show Asia Pacific will complement NRF Retail’s Big Show, which is held in January each year at the Javits Center in New York City.

Fibre2Fashion News Desk (NB)

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