US' Victoria's Secret announces Greg Unis as brand president

26 Jun '23

2 min read

Pic: Jasni / Shutterstock.com

Insights

Greg Unis has been announced as the new brand president for US-based lingerie brand Victoria's Secret and Pink, bolstering the firm's strategy of igniting growth.
Alongside him, Anne Stephenson has joined as chief merchandising officer, bringing experience from Torrid.
Unis will continue to report to Martin Waters, CEO of Victoria's Secret.

Victoria’s Secret & Co, a leading US-based lingerie brand, has announced a pivotal reshuffling of its top leadership roles as part of its strategic blueprint. Greg Unis has been appointed as the new brand president for Victoria’s Secret and Pink.

Unis, previously an integral part of the Victoria's Secret team, will continue to report to Martin Waters, CEO of Victoria’s Secret & Co.

The company plans to further cement its industry presence by strengthening the core and igniting growth, Victoria’s Secret said in a press release.

Additionally, the company will welcome Anne Stephenson as its new chief merchandising officer, reporting to Greg Unis. Stephenson joins the company after most recently serving as the chief merchandising and product officer of Torrid and will begin her role with Victoria’s Secret & Co next month.

Martin Waters said: “Greg has been with Victoria’s Secret since 2016 and I believe his merchant vision, proven record of growth and results, and deep knowledge of our business make him the right person to guide us to further success. In this role, Greg will also partner closely with chief customer officer Chris Rupp to continue to evolve our brands, delight our customers, and grow our business.

“We are thrilled to welcome Anne back to the Victoria’s Secret & Co family. Anne is a respected and strategic merchant with extensive leadership experience growing top brands, including more than 15 years with Victoria’s Secret.”

Fibre2Fashion News Desk (DP)

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