"Many firms that are regular attendees at our shows for clothing production achieved excellent results and made some high-calibre contacts among our visitors. This is what I was told by representatives from Myanmar, Ethiopia and China, who I am following closely. I am also observing the development of the small quantities circuit, in particular on behalf of our Chinese associates, over one hundred of whom are now offering this. I am glad to see that our exhibitors are just as capable of responding to demands from the industry as well as from couture," said Michael Scherpe, president of Messe Frankfurt France.
This year, visitors also showed a considerable interest in women’s clothing, knits and sportswear, a segment that is very much on trend. "We met up with a wide range of customers and plenty of opportunities arose," said Yung, an assistant at Meisiya Garment (Dalian), a manufacturer of clothing made of technical textiles. This view of Shawls&Scarves was shared by Vanntha Ngorn, the founder of the Cambodian Color Silk company. As far she is concerned, the show was "worthwhile in terms of contacts, opening up new perspectives in B2B as well as in terms of suppliers".
“The market changes very rapidly. As a designer, I find it interesting to be able to go to a trade fair where I see a very, very varied offer in such a short time. I’m looking for manufacturers, for materials and so on. There’s a huge variety here. I don’t always go to the same suppliers; that’s what I find interesting, having so much choice! I’ve found lots of new suppliers too, with very specific techniques. I’ve also noticed that there are more and more exhibitors who will accept orders for small quantities requiring slightly more unusual work, products that are a little bit more special. Exactly what I’m looking for!” said Christophe Guillarmé, a fashion designer based in Paris.
Like last year, China demonstrated its growing interest in the European market with displays by 15 Chinese fashion labels in a dedicated exhibition space. Something else that aroused interest at this season’s show was the collaboration between the Haute Ecole des Arts du Rhin and Chinese clothing manufacturers in a presentation of French creative skills and sophisticated design from traditional Chinese firms.
Finally, the new hall 2 agora, which is situated between Apparel Sourcing Paris and Leatherworld Paris, was the backdrop for demonstrating the immense clothing expertise of professionals from the sector, focussing on two main themes: 'Vast potential for corporate clothing and workwear' and 'Funding, support and development for fashion labels'.
Apparel Sourcing Paris, complemented by Shawls&Scarves Paris, remains the epicentre of the European fashion industry. The next Shawls&Scarves Paris will be held from February 10-13, 2020 in Le Bourget, Paris.
Fibre2Fashion News Desk (PC)