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Cashmere is fabric of choice for world's top designers: Unenbat Ch

17 May '23

2 min read

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Cashmere has become the preferred fabric for top designers and increasingly accessible to the public, affirmed Unenbat Ch., CEO of GOBI Mongolian Cashmere.
Sourced from the undercoat of cashmere goats, its softness and fineness make it unique.
The unique Mongolian climate and goat care contribute to the finest quality cashmere, as per Ch.

Cashmere is now the fabric of choice for all the top designers in the world, and over the years, it has become more accessible to the public, according to Unenbat Ch, CEO of GOBI Mongolian Cashmere, a leading provider of sustainable cashmere products sourced directly from Mongolia.

When cashmere is cared correctly, it can last a lifetime. Proper care and a gentle washing routine help to extend the life of cashmere garments and keep their quality for extended use.

Speaking about what makes GOBI's cashmere stand out, Unenbat Ch, in an exclusive interview with Fibre2Fashion, said: "GOBI’s focus on responsible quality doesn’t add to the cost for the end customer. Instead, GOBI adds more value with a responsible, traceable approach to manufacturing. By increasing the traceability of our cashmere, GOBI continues its conservation efforts for Mongolian nomads and their cashmere herds. This offers you the best cashmere in Mongolia—where the softest and finest cashmere is produced—with a guarantee of its origin."

When it comes to the sourcing of GOBI Cashmere from Mongolia, Ch added that Mongolia's climate, habitat, and living conditions of the cashmere goats produce the finest quality cashmere, termed ‘Khaan Shirhegt’ or ‘King-Fibre’. As cashmere’s quality is determined by its length and thinness, compared to the industry average of 19 microns, Mongolian cashmere is the longest and thinnest ranging from 13-14 microns.

Click here to read the full interview.

Fibre2Fashion News Desk (DP)

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