DHL named exclusive official logistics partner of the CFDA

To further its commitment as a logistics partner for the fashion, luxury goods and retail industries, DHL will host a four-part professional development series, diving into different key industry areas and best practices to enhance the sustainable supply chains for businesses of all sizes. Additionally, as part of the partnership, one emerging designer will be named the winner of the DHL Logistics in Fashion Award. The winner will benefit from extended mentorship opportunities and a $15,000 grant to further the designer’s business internationally, DHL said in a media statement.

DHL will also sponsor the CFDA International Buyers and Editors Program. Emerging brands that showcased their collections during New York Fashion Week, including on CFDA’s RUNWAY360 virtual platform, will benefit by being introduced to international editors and buyers, helping strengthen their global presence. CFDA members and interim members will also receive exclusive shipping rates and access to DHL Office Hours, where they can work directly with DHL shipping and logistics professionals and receive expert guidance regarding their global supply chain.

“We are looking forward to expanding our work with CFDA and helping industry players – from emerging designers to fashion industry leaders – strengthen their global reach. As the needs of designers, manufacturers and consumers continue to evolve and heighten, our partnership with CFDA has become increasingly valuable for members and we are happy we can support them in their expansion efforts,” Christine Nashick, chief marketing officer for the Americas region at DHL Express, said in a statement.

“Fashion is a global industry, and CFDA member designers rely on a worldwide supply chain network, which has recently become more difficult to navigate. With our continued partnership with DHL, we are able to provide our talents with information to mitigate potential challenges,” CFDA CEO, Steven Kolb said.

Fibre2Fashion News Desk (GK)