Home furnishing retailer Ikea conducted a stakeholder workshop in Mumbai to create its strategy for the state of Maharashtra. Attendees at the workshop included industry leaders, key opinion leaders, government officials, Ikea suppliers, NGOs, Ikea management and potential customers, with the agenda to stimulate the home furnishing market in the state.
In a statement, Ikea added that it has recently purchased 23 acres land in Navi Mumbai for its first store in Maharashtra, which will generate 500-700 direct employment opportunities.Home furnishing retailer Ikea conducted a stakeholder workshop in Mumbai to create its strategy for the state of Maharashtra. Attendees at the workshop included industry leaders, key opinion leaders, government officials, Ikea suppliers, NGOs, Ikea management and potential customers, with the agenda to stimulate the home furnishing market in the state.#
"The insights from the workshop will help Ikea to have an effective understanding of the local community and build a plan that best complements the needs and aspirations of a progressive Maharashtra," CEO at Ikea India Juvencio Maeztu said. (AR)
Fibre2Fashion News Desk – India