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US' The LYCRA Company launches new LYCRA Top Comfort fibre

05 Nov '24
2 min read
US' The LYCRA Company launches new LYCRA Top Comfort fibre
Pic: The LYCRA Company

Insights

  • The LYCRA Company introduced LYCRA TOP COMFORT fiber for pantyhose waistbands, addressing consumer preferences for comfort.
  • Insights showed consumers value waistbands that don't dig in, slip, or roll down.
  • The new fiber caters to varied body shapes, ensuring an invisible waistline and fewer red marks.
  • Market tests revealed 8 out of 10 consumers preferred it.
The LYCRA Company, a global leader in developing innovative and sustainable fiber and technology solutions for the apparel and personal care industries, announced today it has launched its latest innovation for pantyhose waistbands, LYCRA TOP COMFORT fiber.

In a recent study, consumers indicated three of the top 10 criteria for sheer hosiery were related to the waistband. Consumers desire waistbands that are not too tight or dig in, slip down, or roll down.

Based on these consumer insights, The LYCRA Company developed a new waistband that fits a wider size range to accommodate different body shapes and permits an invisible waistline, smooth silhouette and reduced red marks.

“We developed the LYCRA TOP COMFORT fiber to meet market demand and set new high standards for secure fit and waistband comfort,” said Sybille Bald, strategic marketing director for legwear at The LYCRA Company. “In wear tests, 8 out of 10 consumers preferred pantyhose that used LYCRA TOP COMFORT fiber.”

LYCRA TOP COMFORT fiber delivers a consistent knitting performance from the beginning to end of the bobbin with excellent dye uptake and color fastness. In addition, the fiber properties enable knitting with low tension and precise target waistband dimensions, thereby increasing efficiency.

Note: The content of this press release has not been edited by Fibre2Fashion staff.

Fibre2Fashion News Desk (KD)

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