US' Backbone PLM launches new product development software on Shopify

Backbone Lite functions very similarly to Backbone PLM with all the essential features needed to create tech packs, including a centralised, cloud-based platform for product and component data. By leveraging the dynamic data within the app, customers reduce manual data entry by 40 per cent, retaining up-to-date product details for team members to share in real-time. When users send product details to factories for production, tech packs are created in minutes rather than hours. That means enormous time and cost savings for growing brands who spend significant design time compiling tech packs manually using Excel and Adobe Illustrator, the company said in a press release.

Fashion and apparel brands often turn to traditional PLM software to scale product output and manage an influx of new styles without a chaotic system of spreadsheets. Legacy PLM platforms require long training periods that hinder product growth. However, Backbone’s flexible, user-friendly system allows customers to transition intuitively and work as a team to implement impactful changes quickly — for a fraction of the cost.

Additional features like the Adobe Illustrator plugin save designers time, enhancing their creative path by syncing changes from Illustrator artboards directly into product libraries and tech packs within Backbone. Backbone Lite’s product development solution provides an effortless path for PLM beginners to solve common barriers and reduce time to value while scaling essential business functions.

“Backbone believes the future of consumer brands is digital. Traditional PLMs fail to serve the DTC market with the solutions needed to bring new products to market swiftly and efficiently. Backbone Lite is the answer. Teams no longer need to choose between expensive systems or a tangled web of spreadsheets,” Backbone CEO, Jeff Fedor, said in a statement.

Fibre2Fashion News Desk (GK)