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Interview with Ehsan Haque

Ehsan Haque
Ehsan Haque
Marketing Director
NZ Tex Group
NZ Tex Group

We are almost close to pre-pandemic levels of production.
NZ Tex Group is a Bangladesh-based vertical mill-setup with four integrated business units. The privately held company was established in 1982, and it currently employs 7,000 people. The company aspires to extend its footprints in the global clothing and high street fashion, providing end-to-end solution to its valued customers. NZ Tex Marketing Director Ehsan Haque speaks to Fibre2Fashion about the textile industry in Bangladesh, and the major trends in sourcing by US and European fashion brands.

How has the geopolitical crisis affected the textile industry in Bangladesh?

The world is changing fast, not only because of the pandemic that accelerated digitalisation, but also because of the geopolitical issues which now call for more effective defence measures. Unstable raw material price and energy price have been affecting the industry for years, but now it seems that these will become even more critical owing to the turmoil in Ukraine.
 

Has Bangladesh’s textile industry seen a surge in business amidst the China-US trade war?

Yes to some extent, but Bangladesh business was already in upward trends even way before COVID-19.

Have you returned to pre-pandemic levels of production?

We are almost close to there.

Which are your major markets globally? Which ones do you plan to tap in the coming years?

Our major markets are Europe, UK, US, Australia & Far Eastern countries (Japan and South Korea).

What are the major trends you see in apparel and textiles in European and American brands?

The main trend is sustainability with corporate social responsibility and transparency. Second major trend is the influence of technology on production processes, sales, and the relationships between buyers, suppliers and consumers.

What is your annual production capacity?

We annually produce 60 million metres of finished fabrics across denim and non-denim categories, and 40,000 tons of yarn.

What is your commitment towards sustainability and how do you incorporate it?

We aim to use 100 per cent sustainable materials and sustainable process across our supply chain.

What is the annual export of textile and garments at your company?

Our Group turnover in the fiscal 2020-21 was $250 million.

What are the challenges that hamper the growth of Bangladesh’s textile industry? What would be your suggestions to overcome them?

The main challenges facing Bangladesh’s textile industry are supply chain issues, minimum wages and increase in energy prices.
Published on: 30/06/2022

DISCLAIMER: All views and opinions expressed in this column are solely of the interviewee, and they do not reflect in any way the opinion of Fibre2Fashion.com.